{"id":866,"date":"2026-09-07T05:42:04","date_gmt":"2026-09-07T05:42:04","guid":{"rendered":"https:\/\/livinstartups.com\/?p=866"},"modified":"2026-09-07T13:43:37","modified_gmt":"2026-09-07T13:43:37","slug":"from-punjabi-music-videos-to-a-%e2%82%b940-crore-travel-empire-the-story-of-gagz-mehta-unbox-me-holidays","status":"publish","type":"post","link":"https:\/\/livinstartups.com\/?p=866","title":{"rendered":"From Punjabi Music Videos to a \u20b940 Crore Travel Empire: The Story of Gagz Mehta & Unbox Me Holidays"},"content":{"rendered":"\n

In the world of high-growth entrepreneurship, the most compelling brand stories are rarely built on conventional linear paths. While traditional travel agencies focus on cut-throat price wars and standardized booking portals, true market disruption happens when authentic human experience, relationship-first service, and organic storytelling converge. For a Delhi-born media creative turned lifestyle entrepreneur, building a premier travel and concierge enterprise didn\u2019t begin with a corporate business plan\u2014it started with a passion for music, a shift in family priorities, and a shared love for exploration with his wife.<\/p>\n\n\n\n

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Today, operating at the intersection of luxury curation, celebrity concierge management, and lifestyle product development, Gagandeep Singh\u2014popularly known as Gagz Mehta\u2014alongside his co-founder and wife Yash Mehta, has turned a two-person travel blog into a \u20b968-70 Crore annual turnover luxury travel powerhouse.<\/p>\n\n\n\n

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The Creative Chapter: Music Videos, PTC Awards & The Industry Phase<\/h3>\n\n\n\n

Before entering the luxury travel industry, Gagz Mehta\u2019s career was rooted in the vibrant world of Indian post-production and Punjabi entertainment. Transitioning away from his family\u2019s legacy business in industrial machinery and exports, he entered the media sector around 2006\u201307. Over the next decade, his professional life revolved around working, traveling, and collaborating with the industry\u2019s defining icons, including Yo Yo Honey Singh, Diljit Dosanjh, and Mika Singh.<\/p>\n\n\n\n

Behind the Scenes: <\/strong>Actively managing post-production and creative workflows for major music videos across the Punjabi and mainstream Indian music ecosystems.<\/p>\n\n\n\n

Front-of-Camera Success:<\/strong> Stepping into the spotlight as a singer himself, he released a hit Punjabi track. The accompanying music video went on to win the prestigious Best Music Video Award at the PTC Music Awards, cementing his creative footprint in the industry.<\/p>\n\n\n\n

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The Pivot: The Genesis of Unbox Me Holidays<\/h3>\n\n\n\n

A pivotal family event\u2014the passing of his uncle\u2014brought Gagz back to his family base in Ludhiana to fulfill joint-family responsibilities. Following his marriage to Yash Mehta in 2016, the duo discovered a shared passion that would define their next commercial venture: travel.
Rather than launching a standard travel firm, Gagz and Yash began by traveling the world themselves, documenting their journeys through blogs and video content:<\/p>\n\n\n\n

Experience-First Model:<\/strong> Realizing that travelers sought authentic guidance rather than generic tour packages, they pivoted from content creators to travel curators\u2014selling their personal travel experiences, destination insights, and curated itineraries.<\/p>\n\n\n\n

Value Over Discounting:<\/strong> From day one, Unbox Me Holidays rejected the \u201ccheapest package\u201d approach, focusing instead on premium customized experiences, transparent guidance, and long-term client relationships.<\/p>\n\n\n\n

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Scaling to \u20b940 Crore: Corporate & Celebrity Concierge Execution<\/h3>\n\n\n\n

What started as a two-person husband-and-wife initiative quickly scaled into a full-fledged enterprise with a dedicated team of 25\u201330 industry specialists covering international travel, visa processing, luxury ticketing, and custom holiday curation. Unbox Me Holidays quickly became the go-to travel concierge for corporate clients, high-net-worth individuals, and premier entertainment personalities:<\/p>\n\n\n\n

High-Profile Clientele:<\/strong> Entrusted with seamless travel execution for cultural icons and business leaders, including Gurdas Maan Ji, Parmish Verma, Akhil, Ladi Chahal, Anupam Mittal, Dr. Vivek Bindra, and Gaur Gopal Das.<\/p>\n\n\n\n

Curated & Women\u2019s Group Travel:<\/strong> Pioneering specialized, highly secure, and curated women\u2019s group trips, with Gagz and Yash personally remaining involved in operational execution to ensure pristine quality control.<\/p>\n\n\n\n

Balanced Executive Leadership:<\/strong> A complementary co-founder dynamic where Gagz Mehta serves as CEO, driving strategy, sales, and high-level growth, while Yash Mehta leads backend operations, vendor management, and organizational governance.<\/p>\n\n\n\n

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Beyond Travel: Expanding into Home Fragrance with Melting Moods<\/h3>\n\n\n\n

Refusing to limit their entrepreneurial vision to a single industry, Gagz and Yash launched their second lifestyle venture: Melting Moods. Focused on high-end lifestyle and home fragrances, the brand debuted with a line of artisanal scented candles. The growth roadmap for Melting Moods includes expanding into luxury home d\u00e9cor, body care, shower gels, and ambient wellness products\u2014building an ecosystem around modern lifestyle aesthetics.<\/p>\n\n\n\n

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The Vision Ahead<\/h3>\n\n\n\n

From managing music video post-production and winning national music awards to co-founding a \u20b935\u201340 Crore travel empire, <\/em>Gagz Mehta\u2019s journey is anchored to a simple core philosophy: business is built on relationships, not transactions. With Unbox Me Holidays expanding its footprint and Melting Moods entering new lifestyle segments, for Gagz and Yash, this multidimensional journey is still just beginning.<\/em><\/p>\n\n\n\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

In the world of high-growth entrepreneurship, the most compelling brand stories are rarely built on conventional linear paths. While traditional travel agencies focus on cut-throat price wars and standardized booking portals, true market disruption happens when authentic human experience, relationship-first service, and organic storytelling converge. For a Delhi-born media creative turned lifestyle entrepreneur, building a […]<\/p>\n","protected":false},"author":1,"featured_media":871,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-container-style":"default","site-container-layout":"default","site-sidebar-layout":"default","disable-article-header":"default","disable-site-header":"default","disable-site-footer":"default","disable-content-area-spacing":"default","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[1],"tags":[],"class_list":["post-866","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"jetpack_featured_media_url":"https:\/\/livinstartups.com\/wp-content\/uploads\/2026\/09\/yellow-black-modern-course-youtube-thumbnail-3-1-scaled.png","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/livinstartups.com\/index.php?rest_route=\/wp\/v2\/posts\/866","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/livinstartups.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/livinstartups.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/livinstartups.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/livinstartups.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=866"}],"version-history":[{"count":3,"href":"https:\/\/livinstartups.com\/index.php?rest_route=\/wp\/v2\/posts\/866\/revisions"}],"predecessor-version":[{"id":874,"href":"https:\/\/livinstartups.com\/index.php?rest_route=\/wp\/v2\/posts\/866\/revisions\/874"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/livinstartups.com\/index.php?rest_route=\/wp\/v2\/media\/871"}],"wp:attachment":[{"href":"https:\/\/livinstartups.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=866"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/livinstartups.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=866"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/livinstartups.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=866"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}